Businesses have your say - and win a £2k ad campaign

Updated: Nov 28, 2018

A RESEARCH project which will shed light on the professional services sector in Cumbria is launched today - with a major prize up for grabs for those who take part.

PR and marketing agency 32West, has joined forces with Armstrong Watson and in-Cumbria to help understand the nuances of the sector across its many disciplines.

The partnership follows an announcement in September by MP for Carlisle, John Stevenson, that a Professional Services Association is to be launched in the county.

He said: “I fully support the initiative to set up a Professional Services Association. This is a really important part of our economy and an area which can expand with the right leadership and support.

“It is vital that we have strong professional services supporting local businesses and I wish this proposal every success.”

Senior figures from the sector will be invited to a private dinner later this month, during which plans for the launch will be discussed.

A questionnaire which seeks to understand activity related to professional services businesses is launched today. One lucky business which completes it is in line for a free £1,900 advertising package in in-Cumbria magazine.

The survey is aimed at all businesses which use a professional services sector business, or are operating in the sector themselves.

The initiative is being supported by Armstrong Watson, with the business signed up as one of the founder members. Chief Executive, Paul Dickson, said: “Professional services play an important role, helping businesses to be more profitable and successful, and as a consequence, helping to create wealth for the wider economy.

“Cumbria has a successful professional services sector which helps create wealth for the Cumbrian economy.

“As the largest professional services business in Cumbria with offices across the county, we want to see a strong local economy.

“The Professional Services Association - Cumbria, will help Cumbrian businesses to understand the depth and breadth of expertise they need can be found within the county.

“Cumbrian Professional Services and Cumbrian Businesses should work together to create a more successful and vibrant economy for all.

Personally invested: Paul Dickson

“It is for this reason that Armstrong Watson has invested in getting this initiative off the ground and I personally have invested time in bringing Professional Services Association - Cumbria to life.

“It will be good for Cumbrian business and good for the Cumbrian professionals that support Cumbrian Businesses.”

Further detail of the proposals around the Professional Services Association - Cumbria, will be revealed later this year.

If you are a professional service sector business and wish to register an interest in being involved, please email

*T&Cs apply to the free ad campaign, which cannot be used to replace existing committed spend with Newsquest Cumbria.

The T&Cs.

The ad campaign on offer relates to the print edition of in-Cumbria Magazine.

The winning business will get three half page adverts, to be used across three consecutive editions of the magazine.

The final advert of the three must be published by the end of June 2019.

The winner must provide their own artwork.

No cash alternative is available.

Businesses which already advertise with in-Cumbria across its print and digital platforms may not use advertisements won in this campaign as a substitute for spend already planned and committed.

Businesses will be informed if they have won by telephone by the end of January 2019.

For information on the privacy policy of 32West, please click here

The survey linked to this promotion is hosted by Survey Monkey. You can read their privacy policy here